Research interests: HCI research and the relation between culture and HCI, and how culture affects the computer usage. Co-developed a ‘Diamond Model’ of Culture, which organizes a wide range of cultural variables from the HCI literature and related work. The key point of the model is that most cultural variables are not about the ‘look and feel’ of cultural markers as covered in most of the HCI literature, but instead impact how users evaluate their usage. Developed the relation between Arab culture and HCI. Also, developing the teaching techniques and methodology to improve student general knowledge.